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MTV, RealNetworks, Verizon Gun for iTunes |
MTV and RealNetworks have formed a joint venture that will utilize Verizon Wireless' distribution capabilities in an effort to dislodge Apple's vise-like grip on the online music space. As part of the iTunes-killer venture, MTV is merging its Urge music service with RealNetworks' Rhapsody. One of the distribution channels will be Verizon Wireless' V Cast service for cell phones. The content will also be accessible on computers and other digital music players.
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