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Paperless Offices are Fiction: Here's as Close to Reality as Ever

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I received this press release from Nuance software, maker of PDF conversion software and Dragon Naturally speaking, speech to text software.

The release was so well written, meaning it's a TRUE STORY, that I'm publishing it here in its entirety. Sure, it's a press release, but it's a great story of how a small realtor moved their business to being a "paper-less" office.

When economic conditions created an “upside down” housing market in Las Vegas, Nevada, The Karten Group at Realty...

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Google: A Pretty Powerful CRM Tool (Brent Leary)

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Brent writes in Inc Technology how Google is a pretty neat tool for Social CRM...

Over the past 12-18 months, major customer relationship management (CRM) players like Salesforce.com, Sage, SAP and others have been adding "social" abilities to traditional CRM applications -- like viewing social profile information from Twitter and Facebook. Additionally, newer services such as BatchBook, BantamLive, and others are creating CRM applications on a social foundation aimed at the small and...

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Your First iPhone App: 5 Questions To Ask First

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The iPhone is hugely popular, we all know that. We also know that there are hundreds of thousands of applications for this popular platform. But here's the real question, should you build an application for the iPhone?

Marketing Sherpa offers some guidance:

In March 2010, the law firm Morrison & Foerster LLP became one of the first professional services firms to create a branded iPhone App when it launched "MoFo2Go." The application put news, attorney bios, a GPS-based location finder and...

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Hey Local Retailer: Ignore Location Based Marketing At Your Own Peril

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Many of you use, or at least have heard of location based services like Foursquare, which help you let your friends know where you are and engage in local businesses that you frequent.

Of course 8Coupons, Yelp, Google Local and similar local, location based services are ideal for finding local businesses to frequent.

Let's not forget that for LOCAL BUSINESSES you can use these services to market your businesses to local customers right at the time they're interested in your service.

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Tech Thursday Round Up - August 19, 2010

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  • New Campaigner Features Simplify Adding Images, Contact Information and Reporting in Small Businesses Email Marketing Campaigns
  • Intel Buys McAfee: How Does This Affect Your Business?
  • Plustek Announces SmartOffice PS286 Plus Document Scanner
  • Content Marketing 101: Content Is NOT King. Content Distribution Is King.
  • Serious About Social Media? Never Visit Twitter.com (Video interview with Postling)
*****

New Campaigner Features Simplify Adding Images, Contact Information and Reporting...

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